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We love visiting stores and touching both fashion and design, but for an independent brand the typical mark-up that store is charging you is 2.7X the wholesale price (which is usually around 2-3X the production cost). We appreciate that you work hard for your money, and created Von Hund because we felt like there were too few affordable options for people who are looking to move beyond disposable, mass produced goods with high social costs. By skipping physical retail and offering our own-brand products directly to you at the equivalent of a wholesale price, we are able to spend much more than comparable brands on the highest quality materials and finishing and still offer each piece to you at what we hope represents considerable value. Note, on the design objects we have curated from designers we admire, the price is set by them.
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